Purple Valley became viral in May 2020, recreating the way we see and interact with nature

With 20 million shares and 150 million photos taken with the filter, it has been used by people from more than 60 countries

It’s been internationally recognized by a variety of media platforms such as Vogue Brasil and has been used by several international celebrities, such as Paris Hilton, Chiara Ferragni, and Maluma

The best way to experience Ᵽµŗplε Vall£ÿ is by diving head first into its own reality