The inaugural Itan artists were curated during August 2023 on X (Twitter). The open call received over 140 submissions. Sierra (@juujuumama) reviewed the submissions alongside Nigerian Pop Artist, Jinmi Abduls, curating a final selection of 47 artists. "My curation process begins with researching and selecting artists whose work aligns with Itan's vision, ensuring a diverse range of styles and mediums." - Itan Founder, Sierra